
The Digital Millennium Copyright Act (DMCA) is a 1998 United States copyright law that implements two 1996 treaties of the World Intellectual Property Organization (WIPO). It criminalizes the production and dissemination of technology, devices, or services intended to circumvent measures that control access to copyrighted works. (Wikipedia)
The importance of DMCA for the copyright holders:
The act legally gives copyright holders significant power to control content against content thieves. When DMCA is not considered an option, there is a considerable possibility that the owner of the material may lose its demand and income because the content is leaked and spreads through the internet.
When to use DMCA:
The DMCA has three important topics for content protection: making circumvention of Digital Rights Management illegal, providing ISPs, web hosts, search engines, and another immunity when its users infringe on copyright and the last one is updating compulsory license law to include webcasting. When the copyright holders detect that the content is leaked, the thing that has to be done is to send a DMCA takedown notice to Google.
The first step for removing pirated content:
To wipe out the material that is used without the copyright holders' permission, a takedown notice must have precise information. First is identifying the website and the part of the site that uses copyright holders' material.
The second step:
The second is finding the ISP who hosts the infringing website.
The Final Step:
Finally, together with the information obtained from the two steps, create an email with data that are including copyright holders' contact information, declaring that the website is infringing the content, including a statement that you have a good faith belief that the use of the material in the manner complained of is not authorized by the copyright owner, its agent, or the law.
If every step is followed perfectly:
But even though if the copyright holder perfectly follows the steps, the next day, removed or disabled content can be leaked and used with another host. Moreover, leaked content may be uploaded to lots of sites which requires lots of time to detect.
How Rulta provide full protection for your content?
These possibilities may seem a little bit exhausting and annoying. But Wait. What is right about the situation is Rulta.com has an enchanting solution on this process. After a simple registration process, selecting the provider for the content, then declaring the content title and URL name and the activation code that is provided from the rulta.com would be enough for alleged infringement content to have full protection coverage.
How Rulta connects the copyright owner and website
Why there is a lot of infringing material on the web undermined there is not a kind of copyright office. I mean, no one accurately controls the DMCA. DMCA is a shared responsibility between the copyright owner and the website owner. Rulta.com makes this relationship stronger which means the copyright owner doesn't need to search all the web for the content to notice the website owners.
Rulta is your copyright office:
So, Rulta.com is a kind of copyright office that acts on behalf of the people whose materials are under copyright infringement. Filing a DMCA for removing content is not an easy step when the content is spread too much on the web to control.
How Rulta care on not sending false DMCA
Rulta.com also is careful about the penalty of perjury when wrong Dmca takedown notices send to Google.com. The penalty of perjury is decreasing the reliability of Rulta.com by Google.com which will have a very adverse effect on the future of Rulta.com. For this reason, Rulta.com scrutinizes which one is DMCA complaint or not.